Naughty Dog at PAX East 2010

PAX East 2010

Written by Chris Fullman
Published on Mar 25th, 2010

Chris is a contributor and Founder of All Things UNCHARTED

From one conference to another, Naughty Dog will be attending PAX East 2010 in Boston, Massachusetts this weekend. There are two panels with ND talent on stage, and we’re giving you the details here…

Puppet Masters – The not so Invisible Hands of Video Game PR
Naga Theatre, Friday, 3:30pm

Join Naughty Dog’s Arne Meyer, Atlus’ Aram Jabbari, Tinsley PR’s Stephanie Tinsley Schopp and Promethium Marketing’s Chris Paladino as they talk about the role of public relations in the video game industry. They’ll cover the ‘buying and selling of souls,’ creating and managing the buzz, the rise of and empowerment of the gaming community, and how social media is changing everything about the PR role.

Naughty Dog LIVE – Game Design with the Dogs
Naga Theatre, Saturday, 4:00pm

Come take a peek into how we get games made at Naughty Dog. Three Naughty Dog game designers hold a game design meeting right in the middle of PAX East to tackle the challenge of developing a new gameplay sequence in the UNCHARTED universe, and to make it work for both a single-player campaign and multiplayer modes. We’ll take you through the same highly collaborative, iterative, no-holds-barred design process that went into UNCHARTED 2 – hear us laugh at our own ridiculous design suggestions; check out our terrible drawing skills; witness us engage in, er, “friendly” debate as we overcome challenges! We’ll also take this time to pull back the curtain on what it was like to design gameplay for UNCHARTED 2 and answer questions until we run out of time.

If you’re at PAX East, be sure to find Naughty Dog’s Senior Community Manager Arne Meyer, and tell him we said ‘hello!’

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